Artificial Intelligence isn’t just a tech trend — it’s a business transformation. This extended session is designed for business leaders, executives, and decision-makers who want to understand AI’s impact on operations, customers, and competitive advantage. We’ll focus on how to think about AI from a leadership perspective: where it fits, what it solves, and how to align your people and processes for success. Session Segments Include: • Why AI Now? A crash course on the business case for AI — how it reduces churn, improves margins, and unlocks new capacity. Learn how to identify opportunities without getting lost in the hype. • Building an AI-Ready Culture You don’t need a data science team to start. This segment explores how to organize your people, processes, and mindset around experimentation, iteration, and cross-functional collaboration with technical teams. • AI in Action: Strategic Use Cases for ISPs Explore real examples of AI across customer support, retention modeling, and service automation — from a business lens. Understand what these tools are doing for your organization, not just how they work. Whether you’re evaluating vendors, prioritizing projects, or guiding your team through change, this session will help you lead confidently into the AI-powered future.