Broadband service providers face increasing pressure to differentiate the in-home experience in a hypercompetitive market. According to industry research, subscribers value quality of experience among the top 5 features from their BSP (source: 2021 Omdia). In another report, subscribers who get 5+ value-added (managed) services give their service provider a net promoter score of +60 (source: 2022 Parks Associates). To deliver QoE and an exceptional subscriber experience for these managed services, BSPs require a 360 degree view of the in-home experience. To provide this 360 view, cloud technology can capture and integrate subscriber insights, network intelligence and platform performance that BSPs can leverage to optimize the connected home experience. And as capacity grows with more fiber build outs and higher bandwidth intensive services as part of the connected home, the need to scale and support technologies like Wi-Fi 6E is essential.